Published on January 12, 2024, 3:39 am

Generative AI has become a hot topic, even making it into Gartner’s top strategic predictions for 2024. However, according to analysts, CEOs need to ensure that there is an executive responsible for addressing the challenges posed by AI across the entire organization.

In a rapidly evolving landscape, where regulatory pressures are increasing and the attack surface is expanding, Gartner predicts that 45% of CIO responsibilities will extend beyond cybersecurity. This means that CIOs must be prepared to tackle a broader range of challenges.

To gain further insights into the strategic imperatives for CISOs in 2024, I spoke with Silvia Ihensekhien, the director of information security and risk management at Swire Coca-Cola. In our conversation on PodChats for FutureCIO, she highlighted some key considerations.

One effective cybersecurity strategy that Silvia commends is the implementation of sales trust architecture. With an ever-growing attack surface and increasingly sophisticated attackers, it’s crucial to adopt measures like this to stay ahead.

Drawing from her E-commerce background, Silvia emphasized the importance of operational security in her learning journey during 2023. Recognizing both the technology and security aspects of operational technology has been instrumental in understanding risks and opportunities within her organization.

Like many other cybersecurity professionals, Silvia loses sleep over the threat of cyber attacks. The potential damage to an organization’s reputation, coupled with growing regulatory requirements and financial losses is a major concern.

Rebuilding customer trust after a major cyberattack is also critical. Silvia emphasizes understanding priorities within the company and being aware of both risks and opportunities as essential components in protecting your organization.

In terms of concerns for 2024, one area Silvia mentions is how malicious actors may leverage Generative AI for their attacks. She cautions that these attackers can exploit technology to infiltrate systems at a much faster rate than before.

To counter these threats effectively, she believes in fostering a culture of openness within the organization. This means encouraging employees to discuss emerging technologies and finding ways to leverage them safely.

Silvia’s role extends beyond introducing new technologies and business models; she also considers their implications from a security perspective. The financial and operational risks associated with new initiatives make it crucial to assess their security implications thoroughly.

In terms of challenges facing cybersecurity professionals, Silvia identifies stress and burnout as significant issues. The ever-increasing workload and the constant influx of new concerns can take a toll. She advises professionals to find balance, ensuring time for rest and maintaining a clear mind.

Addressing the talent shortage in the industry is another challenge, especially in regions like Hong Kong. Silvia has been actively involved in recruiting junior positions that don’t require a computer degree, bridging the talent gap in her organization. By collaborating with universities on internships and mentorships, she helps nurture future cybersecurity professionals.

Lastly, Silvia notes that the attack surface continues to expand, increasing organizations’ exposure to cyber attacks. While it may not be possible to cover all vulnerabilities completely, focusing on securing high-risk areas is critical.

Looking ahead to 2024, it’s evident that CISOs will face several challenges. Ensuring relevance in this evolving landscape requires staying informed about changing threats and technologies while prioritizing security at every level.

To listen to Silvia Ihensekhien talk more about essential cybersecurity strategies and trends for 2024, click on the PodChat player above.

For full details of our conversation with Silvia Ihensekhien about strategic imperatives for CISOs in 2024, visit FutureCIO’s article [here](https://futurecio.tech/strategic-imperatives-for-cisos-in-2024/).

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