Published on January 8, 2024, 8:20 pm

Generative AI is steadily making its way into various industries, and professional services firms are no exception. Deloitte recently announced its adoption of a generative AI platform as part of its long-term investment plan in AI. With the rollout of PairD, Deloitte expects around 75,000 employees to benefit from this technology in their daily tasks. Over the next six months, they anticipate that the number will grow to 100,000.

According to Costi Perricos, generative AI leader at Deloitte, the firm recognizes the potential that generative AI holds not only for their own operations but also for their clients and society as a whole. He emphasized the importance of using these new tools safely and effectively to create value.

To further support responsible AI use and enhance digital capabilities, Deloitte plans to provide access and training on PairD to Scope, a disability equality charity. By doing so, they aim to bolster the organization’s abilities in leveraging digital technologies.

Deloitte’s move aligns with other professional services firms’ initiatives in harnessing generative AI. PwC introduced ChatPwC, a conversational generative AI assistant, last summer. EY launched as part of its $1.4 billion investment in AI strategy. KPMG also developed an internal generative AI tool to reduce administrative burdens and enhance audit quality.

The growing interest in generative AI has resulted in broader adoption by employees and IT leadership across industries. An Insight Enterprises survey revealed that two-thirds of business leaders have deployed private and secure generative AI tools within their workforce.

However, despite the progress made with generative AI, there are still uncertainties surrounding its implementation. Regulatory agencies continue to monitor claims about AI capabilities while legislators focus on crafting legislation for consumer protection.

Enterprise tech leaders face increasing pressure to move from experimentation to implementation when it comes to generative AI solutions. Maneesha Mithal, partner at Wilson Sonsini Goodrich & Rosati, advises businesses to conduct market analysis and research to find the right solution that aligns with their needs and brings value.

Assessing risk tolerance within an organization is crucial for CIOs in selecting the appropriate generative AI solution. Understanding potential risks, mitigation techniques, and knowing when and where a solution is most applicable will guide leaders in this process.

Generative AI is undoubtedly transforming operations across industries, offering significant benefits but also requiring careful consideration. As more companies join the journey towards leveraging generative AI technologies, it becomes increasingly important to navigate this landscape responsibly and strategically.


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