Published on November 6, 2023, 8:26 pm
2023 has undoubtedly been a significant year for generative AI (genAI). It’s clear that this technology has made great strides, with new products, mergers, and increased enterprise activity surrounding genAI. As we move into 2024, many are wondering what the future holds for genAI and AI as a whole. Will it live up to the hype generated in 2023?
The answer is a resounding yes. 2024 is poised to be another exceptional year for AI, ushering in an era of intentional AI. This means that instead of focusing solely on gimmicks and technical experimentation, organizations will adopt more focused and strategic initiatives related to genAI.
In fact, this transformation has already begun. According to our July 2023 AI Pulse Survey, 67% of enterprises have indicated their intention to integrate genAI into their overall AI strategy. Furthermore, the survey revealed that AI is shifting away from being solely a practice of data science and model building. Instead, we are seeing 70% of enterprises exploring genAI under the leadership of technology organizations.
With these trends in mind, this year’s AI predictions revolve around moving AI, particularly genAI, out of the realm of unicorn technologists and into the hands of businesses eager to harness its potential for real growth opportunities. Here are three key predictions for AI in 2024:
1. Increased Adoption: We expect to see even greater adoption rates of genAI across industries. As organizations witness its value firsthand and understand how it can drive business growth, they will embrace its implementation more readily.
2. Ethical Considerations: With the increased usage of genAI comes a need for robust ethical frameworks and guidelines. Issues such as bias in algorithms or privacy concerns must be addressed proactively to ensure responsible and fair use of this transformative technology.
3. Collaboration Between Humans and Machines: GenAI will continue to augment human capabilities rather than replace them entirely. Collaboration between humans and machines will become more prevalent, with organizations recognizing the power of combining human intuition and creativity with the efficiency and scalability of genAI.
As we navigate through 2024, it is important to stay informed about the latest developments in AI. To gain further insights, I encourage you to visit our Predictions 2024 hub and download our comprehensive guide. Additionally, you can register for the upcoming NA Webinar for an in-depth discussion on this topic.
In conclusion, 2024 holds great promise for AI, particularly genAI. As organizations shift their focus towards intentional AI initiatives, we can expect to see unprecedented growth and innovation driven by this transformative technology. Embracing genAI as a strategic asset will undoubtedly pave the way for a future where humans and machines collaborate seamlessly for mutual success.